HELLO SHINE, HELLO PURPLE: Introducing Colgate Visible White Purple Toothpaste, Colgate's first Purple Toothpaste for teeth whitening!
THE UNIQUE POWER OF PURPLE BRIGHTENERS: Instantly colour-corrects yellow tones to give you whiter teeth from the first use. Goodbye yellow teeth!
REMOVES SURFACE STAINS: This teeth whitening toothpaste is infused with micropolishing crystals that help in gently removing surface stains for a shine that lasts
MULTI-BENEFIT TOOTHPASTE: Visible White Purple Toothpaste also helps fight cavities and removes plaque build-up. Its sparkling minty flavour gives you fresher breath with a white smile!
SAFE FOR DAILY USE: Enamel safe teeth whitening toothpaste
THE ULTIMATE BEAUTY HACK: For a shine that lasts, pair it with Colgate Visible White O2 Toothbrush. Brush your teeth twice daily for 2 minutes, rinse with mouthwash for 30 seconds and replace your toothbrush every 3 months for best results.
Water, Sorbitol, Hydrated Silica, PEG-12, Sodium Lauryl Sulfate, Flavor, Titanium Dioxide, Cellulose Gum, Potassium Hydroxide, Tetrasodium Oyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharix, Sodium Fluoride, CI 17200, CI 42090